Cannes
objective
transform a dated 1970s residence into 40 stylish airbnb rentals, capitalising on the mipim rental deficit in under 3 months with a €200,000 investment.
style notes
playful, mediterranean, modern comfort, individually-styled-rooms, click-through colour, cannes vibrancy.
budget
result
sold out in the first week, achieved a 20% gross profit margin on the investment.
approach
• upcycled 30-40% of existing ff&e to reduce costs and co2, incorporating existing black and white hollywood icon photos.
• secured bargain ff&e packages from kave home girona spain, leveraging their excellent real-time supply chains.
• negotiated a deal on cheerful dhurrie rugs with mahout lifestyle rugs, driving cost savings and room individualisation.
• partnered with spain-based brand taybar to deliver 20 cost-effective, comfortable, and easy-to-open sofa beds.
• prioritised practical wfa design touches: natural light, desk/table laptop areas, coffee tables, desk/table additional lighting.